Staff Members

Friends of SWVA

  • Kim Davis

    Executive Director

  • Tina Murray

    Deputy Director of Operations

  • Becky Littleton

    Director of Finance and Administration

  • Ida Walker

    Director of Outreach & Partnership

  • Gwyn Hill

    Administrative Assistant

Kim Davis

Executive Director

SWVA Cultural Heritage Foundation, Friends of SWVA, ‘Round the Moutain

A native of Bristol, Kim is a seasoned marketing and tourism professional with over 15 years of experience in nonprofit, communications, event management, and marketing arenas.  Kim served as a Senior Director of Marketing and Communications at Visit Knoxville, before moving back to her hometown seven years ago to serve as the Director of Marketing for the Birthplace of Country Music.  At BCM, Kim was responsible for the marketing and communications for the Birthplace of Country Music Museum, Bristol Rhythm & Roots Reunion, and Radio Bristol.    

Kim holds a Bachelor of Science Degree in Communications and Public Relations from the University of Tennessee, and she is currently pursuing her Master of Business Administration (MBA) degree from Louisiana State University. 

As executive director, Kim will lead the Friends of Southwest Virginia team to work with our partners throughout the region to help advance community development and tourism initiatives.

Tina Murray

Deputy Director of Operations

Born and raised in Abingdon, Virginia I began working for the Town of Abingdon- the Parks and Recreation Department- in my early teens. My roots are here. These mountains and its people are important to me and bring my soul alive!  My husband Kirk fondly refers to our little town as the “Cultural Gem of the Appalachian Mountains”, a title I believe very suiting.

Following my graduation from Katharine Gibbs in NYC, I began my professional career with The Pittston Company in Greenwich, Connecticut. There I honed my business skills and eventually relocated back home to Southwest Virginia.  I enjoyed a long career in the coal industry with Alpha Natural Resources and Contura Energy serving in the transportation and logistics field, assisting customers all over the globe.  Working with coal miners has given me such strong respect and love for the people of this area and our heritage.

I have spent my personal life as an “aspiring artist”, enjoying every form of media from clays to glass and doing commission pieces in oil and acrylics.  When I’m not working at the Cultural Center, you can find me hiking the Appalachian Trail with our two Standard Poodles, Bear and Saban Grace,  or enjoying a beautiful day at our little boathouse on South Holston Lake with my Kirk and our Irish Setter Charlie.

Spread love everywhere you go, let no one ever come to you without leaving happier.  – Mother Theresa

Becky Littleton

Director of Finance and Administration

Becky Littleton joined the Friends of Southwest Virginia team in December 2021. Becky will oversee the finance, human resources, and grant administrative work within the organization.  Becky has over 30 years of finance and administrative experience, and most recently worked for the Birthplace of Country Music organization for the past 11 years.  Becky lives in Bristol, Virginia and has two children and four grandchildren.

Ida Walker

Director of Outreach & Partnership

Friends of SWVA

Idalina Walker is a tourism development specialist with a background in environmental education, natural resource development. She is a Native of Floyd County and an Alum of UVA Wise. Throughout her career she has worked to promote the many natural assets of Southwest Virginia and engage with and learn from community partners. After spending a few years in Northern Virginia, Idalina is overjoyed to be back in the mountains working to develop partnerships and share her passion and energy for Southwest Virginia’s world class outdoor resources. Idalina will be focusing with the western front of the Southwest Virginia region and looks forward to meeting you to discuss exciting collaboration opportunities and ideas to benefit SWVA Outdoors.

Gwyn Hill

Administrative Assistant

Friends of Southwest Virginia

Gwyn was born and raised in the south; however, after a camping trip to Abingdon, VA, she and her family fell in love with Southwest Virginia. Shortly after returning home, they moved to Damascus, VA.

Gwyn has a passion for baking and cooking which stems from her mother and grandmothers, who always encouraged her to bake with them.  Her biggest accomplishment thus far is owning and operating a café.

With more than 20 years in the industry Gwyn brings years of food and beverage experience and knowledge to the leadership team at the SWVA Cultural Center.  Gwyn’s commitment and desire is to provide the best customer experience while leading a team of strong servers by giving them all the proper tools and guidance. Gwyn graduated from I.T.T. Technical Institute in Maitland, FL with a Bachelors degree in Hospitality Management.

Outside of her day-to-day duties at Friends of SWVA, you can find Gwyn baking something up, on the trails hiking or in the woods hunting.

THE CROOKED ROAD (A Partner 501(c)(3))

  • Carrie Beck

    Executive Director

Carrie Beck

Executive Director

The Crooked Road