FOR IMMEDIATE RELEASE CONTACT: Ryan Vaughan Marketing Manager Friends of Southwest Virginia rvaughan@myswva.org   Friends of Southwest Virginia Launches Regional Tourism Workforce Training Initiative The initiative strengthens the region’s creative economy by investing in workforce development and tourism capacity. ABINGDON, Va. (Friday, Jan. 30, 2026) – Friends of Southwest Virginia is pleased to...

FOR IMMEDIATE RELEASE CONTACT: Ryan Vaughan Marketing Manager Friends of Southwest Virginia rvaughan@myswva.org   Friends of Southwest Virginia Releases 2025 Annual Report Annual report highlights regional leadership and impact across SWVA ABINGDON, Va. (Wednesday, Jan. 28, 2026) - Friends of Southwest Virginia has released its 2025 Annual Report, highlighting a year of regional leadership and measurable impact across destination...

FOR IMMEDIATE RELEASE Contact:Ryan VaughanMarketing ManagerFriends of Southwest Virginiarvaughan@myswva.org Friends of Southwest Virginia Selects PBS Appalachia for Southwest Virginia Regional Media Project The Emmy Award–winning organization will lead a year-long photography and videography initiative capturing fresh, high-quality media across Southwest Virginia in 2026. Abingdon, Va. (Monday, January 12, 2026)...

FOR IMMEDIATE RELEASE Contact:Ryan VaughanMarketing Manager, Friends of Southwest Virginiarvaughan@myswva.org Friends of Southwest Virginia and the Clinch River Valley Initiative Formalize Staffing Partnership and Announce New Regional Leadership Position St. Paul, Va. (Tuesday, January 20, 2026) – Friends of Southwest Virginia and the Clinch River Valley Initiative (CRVI)...

FOR IMMEDIATE RELEASE CONTACT: Ryan Vaughan Marketing Manager Friends of Southwest Virginia rvaughan@myswva.org Big Stone Gap Selected for ‘Round the Mountain Community Regional Mural Initiative Public art highlights the impact of Southwest Virginia’s regional artisan network on downtown revitalization and the creative economy. Miner's Park - Downtown Big Stone Gap, Virginia  (ABINGDON, Va. -...

FOR IMMEDIATE RELEASE Contact:  Ryan Vaughan Marketing Manager Friends of Southwest Virginia rvaughan@myswva.org      Town of Pulaski Selected for Regional Mural Initiative A new public mural is coming to the Town of Pulaski, highlighting downtown revitalization and celebrating the region’s vibrant creative spirit. ABINGDON, Va. - (Friday, October 31, 2025) - ‘Round the Mountain...

FOR IMMEDIATE RELEASE Contact:  Ryan Vaughan Marketing Manager Friends of Southwest Virginia rvaughan@myswva.org  Wytheville Selected as First Community for Regional Mural Initiative The project will bring a public mural to downtown Wytheville, supporting ‘Round the Mountain’s mission to strengthen downtown development, community revitalization, and the creative economy. (ABINGDON, Va. - Friday, October...

FOR IMMEDIATE RELEASE CONTACT: Ryan Vaughan Marketing Manager Friends of Southwest Virginia marketing@myswva.org   Visitor Spending Reached $1.38 Billion in Southwest Virginia in 2024 Tourism generated $35.1 billion in visitor spending in Virginia, marking a nearly $2 billion increase over 2023.    ABINGDON, Va. (Friday, September 12, 2025) – Tourism continues to drive growth across Southwest Virginia,...

FOR IMMEDIATE RELEASE CONTACT: Ryan Vaughan Marketing Manager Friends of Southwest Virginia marketing@myswva.org FRIENDS OF SOUTHWEST VIRGINIA ANNOUNCES COMPLETION OF REGIONAL OUTDOOR RECREATION PLANS  The multi-year roadmaps will boost nature-based tourism, foster job creation and economic growth, and improve quality of life in the Foothills of the Blue Ridge and Powell & Clinch...

CONTACT: Ryan Vaughan Marketing Manager Friends of Southwest Virginia marketing@myswva.org Friends of Southwest Virginia Executive Director Named 2025 Women in Leadership Honoree by Virginia Business ABINGDON, Va. (Monday, July 28, 2025) - Virginia Business has named Kim Davis, Executive Director of Friends of Southwest Virginia, 'Round the Mountain Artisan Network, and the Southwest...