Marketing

What Friends of SWVA MARKETING Can Do For You

Tourism Marketing

On your behalf:

  • Promote Southwest Virginia as a premiere travel destination
  • Promote your destination through the following:
    • Region-wide marketing collateral
    • Consumer website: MySWVA.org
    • Partner website: FriendsOfSWVA.org
  • Press releases and travel media familiarization tours
  • Direct marketing campaigns
  • Regional itineraries
  • Region-wide advertising campaigns
  • Electronic consumer and group email newsletters
  • Social media promotion

Co-op opportunities:

 

No cost assistance:

  • Community and business listings on MySWVA.org in partnership with Virginia.org
  • Promote tourism via social media channels: Facebook, Instagram, Pinterest, Twitter, YouTube, Snapchat
  • Opportunity to post special offers and packages
  • Expert advice from SWVA staff members on research, public relations, advertising, product collateral development, social media and other tourism industry-related topics
  • Distribute brochures at Heartwood: Gateway to Southwest Virginia
  • Representatives available to speak at programs, conferences, and community meetings